Verizon Droid Not Synonymous with Motorola
Everyone's seen those catchy Motorola "Droid" commercials over the holiday season, but did you realize that there was a cheaper Droid alternative available on the market from HTC?
C…
AT&T responds to Verizon’s Ad Campaign
You know ad tactics are getting down and dirty when Verizon's campaign forces AT&T to take action. AT&T (currently the exclusive domestic carrier of the popular Apple iPhone) says that w…
11.9.09RIM Gets Serious With Developer Tools To Edge Out iPhone
Research In Motion and Adobe announced a collaboration to integrate Flash technology into the BlackBerry development platform. This new level of integration will grand developers access to Adobe Flash…
11.6.09Sprint Reports Losses Despite Improvements
Sometimes it seems like Sprint must be scratching their collective head in effort to figure out what gives with the domestic wireless market. The company reported a large third-quarter loss as subscri…
03.12.08Consumer Goods Giants Embrace Mobile Coupons
Mobile coupons have found powerful allies in the form of consumer goods giants Procter & Gamble, Clorox, Del Monte, General Mills and Kimberly-Clark and retailer kroger. According to Advertising …
Consumers Warming Up on Mobile Coupons
Though consumers, in general, are still annoyed with mobile ads, research firm JupiterResearch reports there is a growing number of consumers who are interested in receiving mobile coupons. But the b…
Google CEO Predicts a Huge Mobile Revolution
Google CEO Eric Schmidt told a panel at the World Economic Forum in Davos that the future of mobile advertising is a "huge revolution", contrary to the conservative projection of Forrester …
01.14.08Bluetooth to Invade Soccer Fields
Soon, soccer (or football if you're a bloke) fans will have an alternative past time during the dry, boring parts of this really exhilarating game – downloading contents via Bluetooth connection….
Mobile Advertising Still in Infancy Stage
Despite some advances in the field of mobile advertising and milestones achieved by some mobile advertising agencies this year, it's no doubt the entire industry is still in its tryout or hit-or…
Mobile Apps or Mobile Ads?
Mobile apps might be a more effective alternative over mobile ads. According to adweek, multinational companies like P&G, VICKS, and Coca-Cola are experimenting on mobile apps that are useful to c…