mobiletech
Will you put up with Advertising to Your Mobile Phone
Filed in archive Mobile Culture by James Koopmann on May 26, 2008
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© Mykl Roventine

Is nothing sacred anymore? I just finished reading an article that said advertising to our cell phones is inevitable. I will agree with the article, that advertising on mobile phones has an enormous potential and we are probably years away from seeing anything major in this area. I do get an occasional message from my mobile carrier but usually don't give it the time of day and just delete it. To me this is a personal invasion of my time and property (my cell phone).
I personally don't see this coming along, unless, like the article says, ALL carriers agree to advertising. Can you imagine if everyone but one was advertising? Everyone would just switch over to the carrier with no advertising. AND even if they did, don't you think there would be just one smart person in this world that would offer a non-advertising cell phone service? I think you get the idea.

But, after thinking about this. The other angle might be something like: Hey, we will GIVE you a cell phone, or we will GIVE you free service, just look at our advertisement and acknowledge it. Sort of like click through points. That might work.

You can read the full article at PCWorld

Permalink: Will you put up with Advertising to Your Mobile Phone
Tags: mobile  phone  trends  2007  advertising  mobile+phone  launches+handsets  colors+softbank 
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