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Vertu Growing Quickly, Looking to Expand

Filed in archive Design by Scott on May 29, 2006

Vertu Growing Quickly, Looking to Expand
Vertu, the luxury handset brand of Nokia, is growing at a triple-digit rate, according to comments from Vertu President Alberto Torres to a Finnishlinks newspaper. In his comments, reported by Reuters, Torres stressed Vertu was not a volume play, and may take 10 years to reach a million handsets sold. He said Vertu is planning to boost growth by selling in Nordic countries and Japan, and then Latin America.






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