Now it's getting beyond a joke. Moscow-based JSC Ancort Company has announced a smartphone designed by Peter Aloisson that features sections made of rose gold, along with 50 diamonds embedded in the case. The phone, which features additional encryption technology alongside the more usual SMS, MMS, e-mail, Internet access, WAP, Java and a media player, will set you back a cool US$1.3 million.

Of course, if it gets stolen, it won't be for the content of the phone, making the encryption aspects not that interesting - I'm sure the 40 white and 10 blue diamonds would be far more interesting to any potential thief...

Mopocket.