Nokia Looks Ahead With Clever Marketing

Nokia Looks Ahead With Clever Marketing

Finnish cell phone manufacturer Nokia has been working overtime to establish new markets for the upcoming quarter. Beginning a few weeks back when nokia announced efforts to open up its media-sharing site and games offerings on the wildly popular social-connecting web site Facebook and it looks like the company isn't finished just yet.

Nokia's "Share on Ovi" media sharing service was converted into a Facebook application last month, and members of the network can play Nokia's "Reset Generation," linking cell phone and PC gamers allowing them to play against each other.

Today Nokia followed up by saying that it will purchase Canadian mobile messaging company Oz Communications to give consumers access to instant messaging services and emails through their mobile devices.

Privately owned Oz is headquartered in Montreal and has about 220 employees. Nokia said it was attracted by the Canadian company's technology that allows handset users to tap into familiar computing programs from Microsoft, Google and Yahoo.


| October 1st, 2008 | Posted in Announcements |

4 Responses to “Nokia Looks Ahead With Clever Marketing”

  1. Andreas Says:

    Cool to see a large corporation like nokia finally embracing the vast possibilities of social media marketing. It will be cool to see how innovative it will be and how it will take off.

  2. Hattie Ann Says:

    Nokia has always tried to stay on top of the heap so it’s no surprise to me that they would come up with something like this. Clever indeed.

  3. Johnnie Debt Says:

    Nokia as always try to take a lead over modern technologies.

  4. Melinda Slade Says:

    The last three cell phones I have owned were Nokia phones so of course they’re going to try and top Apple iPhone. We shall see, huh?

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