Whole Network Most Recent TOP10 Device Evolution Mobile Content Mobile Marketing News

 

European Mobile Web 5 Years Behind Japan

Filed in archive Mobile Community by tom on March 20, 2007

As someone who works in the mobile web industry and looks on with envy at the handsets and services available elsewhere, I don't find the headline statement that shocking. According to research by Forrester, the mobile Internet in Japan is still roughly five years ahead of deployments and usage in Europe.
When it comes to mobile services, Japan is still ahead of Europe by a whopping five years, even though operators in both regions introduced mobile Internet services at roughly the same time in the late 1990s. So it's no wonder that Europe's mobile operators and content and media firms wanting to enter the mobile channel look at the Japanese market to try to predict the future successlinks - or lack thereof - of new mobile Internet services. But different market dynamics mean that successes in Japan are poor predictors of success in Europe. European mobile operators should focus on the needs of mobile users on the go: their desire to communicate and access to timely and location-relevant content.
The full report is available from Forrester.

Via Wireless Watch Japan.


Advertisement


Permalink: European Mobile Web 5 Years Behind Japan
Tags: mobile  internet  2007  japan  wireless  european+mobile  behind+japan  years+behind 

Trackback: http://www.creative-weblogging.com/cgi-bin/mt-tb.pl/58874



Advertisement


Advertisement


CW ToolbarInstall
RSSrss   | See all blog subscribe options
Googlegoogle   |   What is RSS?
Yahoo!yahoo
AddthisAddThis Feed Button
BloglinesBloglines
Newsletter
Advertisement - Book yours here.

Use our search feature to look for other interesting posts

Just this blog Whole network
 
Advertisement
Book yours here.



  • Testimonials

  • 'Great analysis...'

    'revenue, schmevenue -- where's the app, i'm ready to play :-)'

    'Your site is unique and helps make my life easier when trying to find news on mobile phones.'
  • Other blogs in the same channel in the Creative Weblogging Network







 
Tagcloud: 3G Analysis Announcements Art Bling Blogging Carnival of the Capitalists Concepts Design Device Evolution E-mail Events Forecasts Forum Fun Links Location Based Services Media Mobile Commerce Mobile Community Mobile Content Mobile Culture Mobile Games Mobile Internet Mobile Marketing Mobile Society Mobile Technologies New Applications New Launches News Operators Personal Portable Devices Privacy and Security Retailing Rumours Sponsored Posts Survey VoIP Wireless Access