Coca-Cola's 2nd biggest brand, Sprite, is experimenting on mobile social network in its desire to capture the powerful teen market. Dubbed as Sprite Yard, it is the first...

The quest of mobile phone companies to develop more GPS-enabled handsets might even benefit different social networking Web sites. According to Reuters, global positioning chips will evolve from...

When it comes to mobile phone advertising, there is an apparent disconnect between movie outfits and advertising agencies. Although the mobile marketing/advertising industry is becoming more popular...

The online community has voted Ask Mobile as the best Mobile Web site during the 11th Annual Webby Awards, recognized as the Oscars of the Internet. It bested The Weather Channel, Century 21 Mobile,...

I was going to use the headline 'Playing Splat with Insects' but changed my mind at the last minute. I got an email about this yesterday, but with everything that's been going on I...

Contrary to other mobile shopping systems powered by online retailers like Amazon.com and Become.com, a small NY-based company ShopText has added a twist in shopping experience by using SMS or text...

Mobile search is not an entirely new concept in this mobile technology industry. While users are accustomed to the rate of $0.99 per message, a new mobile messaging service called Mosio is here to...

As part of our effort to help educate mobile users and encourage trial by covering mobile technology trends, I decided to create a space concentrating on emerging mobile companies deemed to create a...

In The Mobile Advertising Panel Roundup in AORTA, industry experts view privacy issues as a priority in developing mobile ad campaigns. I applaud their concern but I'm a bit worried on the...

An interesting article from BusinessWeek called The Sell-Phone Revolution is a mirror of mobile users' growing concern over the heightened attempt of mobile carriers to crack and profit from...

As follow up to previous post about Mobile Marketing & Advertising, a new research from Forrester shows that 79% of mobile users are annoyed with mobile ads! Well, it's fun to be right - I...

I've got a funny feeling that mobile operators/companies are brilliant product developers but terrible marketing guys! Despite all the publicity, sales generated from music downloads (ringtones...

Good news to all Mobile Mafiosos, Capo di tuttis (Big Bosses), consiglieres, and Mario Puzo fanatics (like me) out there! Nokia N73, in partnership with Paramount Pictures, has released a...

London-based Pitch Entertainment Group have appointed PR agency Braben to provide corporate PR support, and to handle the ongoing launch of the Pitch Mobile Community.Martin Bowley Chief Operating...

Don't worry, little mowbli. Britain's Carphone Warehouse has dropped its sponsorship of reality show Celebriry Big Brother after this week's flair-up of alleged racism shown by housemates...

Motorola have launched a custom-branded RAZR V3i handset in association with Dolce & Gabbana."The MOTORAZR V3i Dolce & Gabbana seamlessly marries style with rich functionality with...

Italian vehicle manufacturer Fiat is set to launch a branded handset. According to ItaliaSpeed, the first of the handsets are due for release this month.Fiat Auto has in recent years extended its...

Research in Motion has announced a push to get small to medium-sized companies signed up to the Blackberry push-email service by offering their server software free of charge if you purchase a...

T-Mobile are the official mobile sponsor of this year's FIFA World Cup and the company has already announced the availability of streaming clips during the tournament. Now the company has...

According to an article in the New Scientist (?), Google search data as analyzed by two academics reveals that some 20% of searches conducted by mobiles were for porn. Interestingly, only 5% of...