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3 Launches On-Portal Ad-funded Videos

Filed in archive Operators by tom on March 08, 2007

UK 3G operator 3 has announced it is launching an ad-funded mobile video service.

Via Moconews.
3 is working in partnership with rhythmlinks New Media, which is supporting the service with "personalized advertising from major brands," the companies said in a statement.
The service is due to launch in April, and will feature Microsoft as an advertiser. It will be interesting to see how this model pans out.


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